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Top Articles
Canonical Tag Can Show You Which Pages Belong In Search Engines
[2010-01-28] The canonical tag (or canonical link) element can go a long way in helping Google understand which pages of your site belong in the search engine results. Thanks to a recent Google update, this tag can also help you specify which site is the preferred source for information which may need to be duplicated in other places.
AdClicks And Web Analytics Will Always Yield Different Results
[2010-01-07] Have you also experienced this? The numbers your traffic agency (marketer) reports to and charges you differ immensely from those which you yourself have measured on your website? Doubts arise concerning your traffic agency and your own web analytics tool.
The Core Values Of Properly Optimized Websites
[2009-12-11] It is very difficult to oversimplify the value proposition of Search Engine Optimization, since it is based on the following 2 premises: 1. People use search engines to find things. 2. If people can't find you in the search results, you don't have a shot at their business.
Not Letting Your Fears Of SEO Kill Your Budget
[2009-11-23] Many small businesses are at a financial disadvantage when it comes to marketing their website. Too often they don't have the funds, time, or resources needed to engage in as much marketing as they would like. Unlike larger businesses with deep pockets, small business often have to rely on do-it-yourself strategies built upon free advice gathered from blogs, forums, and social networking sites.
Are You Limiting Your Site Development By Using Free Hosting?
[2009-11-13] There are many companies those permit to host your website in their server and also give you a sub domain name. Many people don't want to waste money for hosting the website and prefer to get the free services for hosting their websites. A few people get satisfaction after hosting their websites in the free services.
Becoming More Creative With Your SEO
[2009-11-04] Search engine marketing is increasingly becoming popular with people from all walks of life and businesses of all hues adopting the web in a big way. The global recesssion has clearly thrust SEM into the spotlight as a great way to drive targeted traffic that is measurable and also making a huge difference to the bottomline of any company, the $ generated in revenue.
Developing Your Website For The Lowest Common Denominator
[2009-10-29] Do you ever think that SEO is "obvious"? "Common knowledge"? "Pretty easy, really"? In this video, "Scott" from Google asked 50 people on the street if they knew what a browser was. Watch this:
How To Generate Revenue From Adsense
[2009-10-13] Can you make money building sites primarily designed to create income through Google Adsense? The answer is yes. As always, the definition of "making money" is different for different people, since the money you make on a daily basis may not exceed the value of a few hours' work at the burger joint on the corner.
Why Most Developers Will Not Use Office 2010
[2009-09-30] I really like Office 10. Looks great, doesn't it? Lots of new features. And it even works well on the web. But it is doomed to be kept out of my toolbag.
Google Faces An Up Hill Battle With A Chrome Plug-in For IE
[2009-09-23] I just read that Google is set to release and open source an Internet Explorer (IE) plug-in that allows IE to use Google Chrome's HTML rendering and JavaScript engine. Ars Technica writes:
Permalink Structures and How to Choose
[2009-09-17] For this post we're going to be taking look at the optimal permalink and URL structures for wordpress. There are a lot of different options, and there isn't a one size fits all answer, however there are definitely better and worse choices you can make.
Forums Still Have Relevance In SEO Strategies
[2009-09-11] In the past, having an online forum was a great way to get SEO traffic to your site. Search engines would index new forum entries as their own pages, and a lively debate between contributors would generate good online content with lots of potential long-tail keyword traffic. Forums regarding common questions and problems in a particular field often created their own SEO niche, so a person seeking information on an arcane topic could see several different posts in the top 10 Google results.
Building Strong Backlinks To Better Optimize Your Site
[2009-08-27] One of the most common problems for practitioners of do-it-yourself search engine optimization involves link building, or the lack of backlinks to a site. Google's PageRank algorithm was among the first to give high prominence to the value of links pointing at a site, and all major search engines use it to a certain extent.
Optimizing Individual Blog Posts For Higher Ranking
[2009-08-13] As blogs grow, and new content gets created, old blog posts can quickly get lost in the archives. As much as bloggers try to keep everything organized, it's hard to ensure that all posts get the exposure they deserve. However, there are ways to help ensure that older posts get additional exposure.
Targeting Ads With Better Keyword Tags
[2009-07-27] When you're running a blog with affiliate links, one of the key factors that can increase your conversions, help you make more sales, and ultimately put more money in your pocket, is to have ads that are targeted to match the content. In this tutorial I'll be showing you some tactics on how you can improve this targeting using tags.
Building Your Website To Be Similar On Any Mobile Device
[2009-07-13] One of the constant PITA experiences I have when using the web from a mobile device is the many websites you go to that aren't optimized for the small screen of a Nokia phone, an HTC, a BlackBerry, iPhone or any other mobile device you can think of.
Adding Basic Optimization To Your Site Design
[2009-06-25] There are multiple places online to get tips for SEO. In fact, some sites pride themselves in giving up to 55 different tips on aspects of search engine optimization. If you're new to the game, or just a small business looking to build SEO into your website, these tips can be overwhelming and jargon heavy. Here are a few basic optimization tips for the casual web designer.
How To Not Make Duplicate Content In Your WordPress Blog
[2009-06-04] The best way to ensure a web page ranks well in Google keyword searches is to make sure it is the only one on the web that includes the content on the page. In this way you avoid several web pages all having a somewhat equal possibility of being judged relevant for the particular keyword search. This increases the chance that this unique page will outrank other quite independent web pages that cover the same topic. That's the theory and it seems to work out well in practice.
The Importance Of The Whole Website For Link Building
[2009-05-07] In my last post, Holistic Link Building 101, the beginning of a series of post was embarked upon and the topic is very subjective. When it comes to building a website for SEO success, however, link building or development is an extremely important part of an effective online marketing strategy.
Merging VOC Data With Site Data
[2009-04-16] In the first post on this topic, I promised to walk though the basic steps involved in integrating VOC data into your web analytics solution. I'm focusing on QuestionPro - a very inexpensive survey solution as an example case and showing how it can be effectively tied into Omniture. In this post, I'll discuss the basics of data integration - capturing the survey respondent's identity.
Developing Websites In A Niche
[2009-03-26] I'm in the process of developing websites in a couple of different niches and going through the process of building sites from scratch has been instructional, especially since the process has changed with the availability of new technologies, here're a couple of steps to help accelerate your site development.
Generate More Traffic With a 404 Error Page
[2009-03-09] SEO campaign strategy can be an exciting stage in the website building process. As a lot of websites are looking to optimize their page, however, finding a creative edge is becoming more and more of a challenge.
Determine Your Site's Success Ratio With Google Analytics
[2009-02-18] Now the time has gone when the number of "hits" a page used to get was enough to determine its success ratio… The Official Google Blog has come up with some simple, yet extremely effective tips to determine the success if your website.
Developer Tools To Help Create High Quality Websites
[2009-01-29] In the first part of the checklist, we looked at creating high quality websites from a client perspective and the tools that helps us do that. In this part we look at the (free) tools that will help us build high quality on the server side of the website.
Tracking Various Development Stages In Google Analytics
[2009-01-10] Google Analytics filters allow you manage and segment your incoming data giving you increased insight for your website. Google Analytics filters can be created for internal traffic, capturing sub domains, rewriting URLs within your reports, gaining a better understanding of referring keywords and even the exact page on Google where your traffic came from.
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