Piwik - A Developer Friendly Tool

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04.03.08

Piwik - A Developer Friendly Tool

By Navneet Kaushal

A latest Open Source web analytics Software released under GPL license, Piwik can be called a neat and developer friendly tool. Though similar in functionality to Google Analytics, Piwik has many features. It is the new version of phpMyVisites and is supported by OpenAds.

Some of the fine features of this Open Source Software include:

• Open APIs
• Plugins Architecture
• Data abstraction layer
• Customizable dashboard
• Innovative User Interface

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Piwik like Google Analytics uses javascript to collect users data and is not dependent on the web servers access.log file. Therefore, it completely eliminates the chances of any bad bot activity to be mistaken for a user. It can also be hosted independently on a separate server. Another advantage of Piwik besides it being open source and API friendly, you can further tweak it a bit, to show refers from Google Search, Google News Search, Google Blog Search as separate search engines. And all of this in real time.

Watch this video to see why Piwik is better than Google Analytics, clicky and its other competitions:

Certainly, it has the potential to be the world tool for the people who have privacy concerns with google analytics.

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About the Author:
Nav is the founder and CEO of Page Traffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals.
Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the "Best Articles" section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here.

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